Our brand.
A clearer perspective.
The tools to create with TraderWaves. A shared visual language for our team, partners and everyone helping tell our story.
Explore the assetsthe curve.
One connected world
for traders.
TraderWaves brings trading records, analytics and market tools into one modular workspace. We help traders understand their activity, test ideas and build a more considered process.
Our identity brings that same clarity to everything we make: precise typography, open space and a distinctive blue wave.
Clear by design.
Make the complex understandable. Let useful information lead.
Connected by nature.
One recognisable identity across a growing world of tools.
Always progressing.
Express curiosity, movement and the pursuit of a better process.
A wave. A point of view.
Our logo combines the movement of a wave with layered bell curves: a connection to analytics, perspective and the ambition to get ahead of the curve.
THE WAVE / STANDALONE SYMBOL
Give it space.
Keep text, edges and other graphics away from the logo. Use at least half the wave’s height as clear space on every side.
Keep it intact.
- Use the supplied artwork and its original proportions.
- Choose a background with strong contrast.
- Don’t stretch, rotate or rearrange the logo.
- Don’t recolour it or add shadows and outlines.
- Don’t recreate the wordmark using a font.
Blue with purpose.
Bright blue brings energy. Deep navy brings focus. Cool, open surfaces give both room to work. These are the core colours used on our website.
Wave blue
Our signature. Energy, focus and forward motion.
#1783FFRGB 23 · 131 · 255Deep navy
Our foundation. Headlines and deep, quiet backgrounds.
#0B163FRGB 11 · 22 · 63Ice
Space to think. A cool canvas for clear communication.
#F2F6FFRGB 242 · 246 · 255White
Clarity and contrast. Give the content room to breathe.
#FFFFFFRGB 255 · 255 · 255Select the copy icon to copy a HEX value.
Light, layered.
Always blue.
The wave artwork moves from ice blue to a deeper electric blue. Keep its original gradient and transparency intact.
#85D9FF → #0373FFAdapt to the surface.
The app uses contrast-aware variations of our blue. Preserve the distinction when working with product interfaces.
#1B92FF#1366C4#050711Let meaning lead.
Coral #F04444 is a supporting website accent. Keep status and trading colours tied to their meaning; they are not alternative logo colours.
Use navy text on bright blue for small labels. Reserve white on bright blue for large display type, and check contrast at the final size. Colour should support a message, never be its only signal.
A clear voice, in type.
Onest is our shared typeface across the website and the default TraderWaves app. Open, direct and confident, from a single number to a bold headline.
abcdefghijklmnopqrstuvwxyz
0123456789 € $ % + −
Find a clearer
perspective.
Understand your trading.
Body / 400Good typography makes complex information easier to explore. Keep body copy readable, give headings space and use emphasis with intention.
Data / tabular figuresWebsite headings generally use weight 800. The app uses lighter heading weights for denser interfaces. Keep those contexts distinct; the shared family is Onest. The logo lettering is artwork, not a typesetting instruction.
Space. Structure. Flow.
Build around one clear message. Use strong alignment, purposeful contrast and generous space to create a recognisable TraderWaves composition.
Clarity
comes
in waves.
Understand. Review. Progress.A connected
world of
possibility.
Tools for a more
considered trading process.
One focal point. Let a headline or the wave lead. Supporting elements should earn their place.
A consistent rhythm. Align edges, group related information and leave clear breathing room.
Purposeful depth. Use the wave’s layering for expression. Keep everyday text and layouts clean.
Confident. Never noise.
Speak with clarity and curiosity. We give traders tools to understand their own activity, so our language should be as considered as the product.
Explain what someone can do and why it helps.
“Review your trades. Understand your patterns.”
Use plain language. Explain specialist terms when they matter.
“Your trading tools, connected in one workspace.”
Talk about understanding and process. Avoid promises of profit or certainty.
“Test an idea before putting it into practice.”
A note on our name.
Write TraderWaves as one word, with a capital T and W. The uppercase wordmark is reserved for the supplied logo artwork.
Make it TraderWaves.
Start with the right files. These original assets keep our identity consistent across partner pages, presentations and creative work.
TraderWaves logo kit
Horizontal logos, wave symbol and usage notes.
SVG is ideal for scalable artwork. Use PNG where a raster image is needed. Use these assets to identify TraderWaves accurately, preserve the artwork and avoid implying an endorsement or partnership that has not been agreed.